COVID-19 has dealt a huge blow to the world’s economy. This is evident to our surrounding. Just look around and see how many stores have closed or ask nearby business owners and they will surely tell you that they have been affected one way or another.
Most of these small businesses are already part people’s daily lives especially us, common people. So we have to help them.
To understand further, we will explain their importance to the economic and social fabric of our society; reasons why we have to play our part in their survival apart from
Customer Experience is their #1 Priority
For small businesses, every customer matters. Therefore, every good business owner will give each shopper importance. Since there is not much bureaucracy, they are fully in-control and they can play to their own rules. Therefore, if the owner is really good, then customers will have no problem because rest assured that the owner would do his best to ensure that each customer will have a remarkable experience with their store.
The Local Economy Benefits from Them
By supporting a local business, we help not only that particular brand but also other businesses. There is a saying that entrepreneurship inspires and facilitates more entrepreneurship. Just think about online curators, who amplify even more small brands, bringing their products to new audiences. Growing companies help shape an environment where other small businesses also thrive. So, when you shop local, your dollars stay in the community and help local development.
Our support to the symbiotic relationship of local businesses also benefits the whole business community. This is called the multiplier effect. It means that when we support local retailers, we also support local producers and manufacturers, and other local businesses and firms that they are connected to.
They Provide us with Shopping Alternatives
This doesn’t apply to everyone, but many small-time businesses have a shorter manufacturer-to-consumer journey, meaning their products are most likely locally produced. Since they manufacture in smaller quantities compared to retail stores, you are more ensured that their goods are made under an ethical process of production. You will also see that there’s transparency in ingredients, materials, and the source of the products you buy.
They help communities and cater to job creations
Small businesses, especially retail stores play a vital role in their communities. Along with business associations, and local government, they help shape and preserve the character of their neighborhood. Supporting these local business helps boost not only their own appeal but also of the area where they are located. This means better tourism for the community and benefit for surrounding hotels, attractions, and tours.
The healthy presence of small businesses in communities not only creates jobs but also helps people to be efficient and equipped with on-the-job business skills, empowering the next generation of entrepreneurs.