As the Memorial Day approaches, there’s a bit pressure small businesses feel with regard to how they are going to take advantage of this enormous shopping weekend. Well, perhaps, if you are searching for marketing schemes to seize the day, perhaps, you’ve made the right choice in reading this article. Here, we have compressed various marketing strategies that would considerably help your brand to increase brand awareness, widen your customer reach, and ring over social media in not-so-expensive ways.
Create a Social Giveaway
When you are to give away products and/or services in a very conventional and traditional manner, as far as the modernization is concerned, it won’t do much to help you boost your bottom line. But, you can do something about it! Perhaps, turning your giveaways into a social experience will be a good scheme to gain new customers and increase your company’s social reach.
In this light, you might want to consider count on the services of Sample App. Not to mention, Sample App puts your samples into the hands of eligible consumers who happen to become brand advocates that publicize the good news about your free product and/or service over all their social media accounts.
Twitter Coupons
If you want to increase your sales this coming Memorial Day with little to no effort rendered, you might want to consider creating a Twitter coupon. One of the excellent tools to maximize this strategy is by using TwtQpon. TwtQpon is a good tool that helps online retailers close sales while enhancing their social media marketing reach via Twitter and other social networks. Well, this is just easy to use, unlike other tools. Here, TwtQpon gives you the benefit of rewarding your Twitter followers with the following:
- Percentage coupons
- Buy one get one free coupon
- QR code coupons
Of course, for the users to actually get their coupon, they must tweet something that concerns it. On this scheme, the idea of “The more, the merrier” applies. Well, the more the coupon is being used, the wider your reach would go. Also, while doing such, you would inevitably be gaining new followers and promote your brand even if you don’t intend to do so.
Give Veterans a Special Offer
We all know that Memorial Day is the perfect moment to acknowledge a veteran, an active military member, or their family by giving them an exclusive holiday offer. Here, you might want to simply create an offer that would be a symbol of gratitude for the service they have rendered. For fast and extreme ROI, don’t miss the chance to publicize this through posting your promotion on social media. Backing it up with a press release to the local media would also be a great help.
Play with Snapchat
A research reveals that 70% of Snapchat users are women. Also, according to the same research, 58% of college students say that there is a higher probability for them to purchase a product if they were sent a coupon on Snapchat. So, if you’re trying to win them and make them your customers, give Snapchat a shot. Perhaps, you might want to create a distinctive Memorial Day themed Snapchat promotion that would vastly drive your Facebook fans actually to send a “snap” of your beloved staff to your Snapchat account. Then, after that, they would eventually receive a coupon or other kind of reward.
Pin and Win
Well, since Memorial Day weekend starts up summer, it is perfect time to buoy up your Pinterest followers to actually make a summer-themed “wish board” that would show pins about everything they desire for that time of year. This might include a particular product and/or service your brand. Here, when the time comes that your product and/or service pin reaches your desired number of likes/repins, all those who participate would eventually receive a goodie. Also, when somebody buys the product and/or service, they will immediately be headed back to your brand with just a single click.
These 5 easy and effective marketing schemes show that your endeavors during Memorial Day don’t have to be too expensive and hassle. All you have to do is to engage your customers, build up your brand awareness, and create a good relationship with your market by trying to give them a treat this holiday.